Why is Shopify still the leading ecommerce platform?

The convenience of online shopping is irresistible, but choosing a platform to build your business online can be a daunting task.

Creating your ecommerce store is more than just creating a homepage and a few product pages. You need a whole host of technology features to save a lot of time and effort.

There are numerous E-commerce platforms This is a hassle-free way to build an online store, but Shopify is the most preferred of all.

Shopify is best to build an online store where your customers can shop comfortably and happily.

Shopify is one of the most popular ecommerce platforms launched in 2006. To date, Shopify has powered over 1 million businesses in 175+ countries.

That’s pretty impressive, isn’t it?

The easy-to-use tools allow you to independently start, run, and grow your online business. In simpler terms, it’s a one stop shop for the e-commerce enthusiast.

Some of you may be at the beginning of the ecommerce platform learning curve and might be wondering how Shopify can help you build your business.

The right e-commerce platform offers you a wide range of options and functions. Here are some reasons why Shopify is still the leading ecommerce platform.

Thousands of themes and templates

Who would complain about a visually appealing online shop?

Shopify offers thousands of ready-to-use themes and templates that are designed to create the first impression you want your users to have.

From clothing and electronics to games and food, Shopify has managed to cover a wide range of industries to categorize its topics. You can also develop a Shopify theme using a theme kit.

Shopify also lets you filter themes for your store based on different styles, prices, and features.

Easy to use

For someone with no technical background, Shopify is the ideal ecommerce platform. With Shopify, you don’t have to start from scratch.

We can’t stress enough how easy it is to manage your business with a simple looking dashboard.

Even when you are on vacation, you don’t have to worry about managing your business as you can easily do it with your smartphone. The Shopify app on your smartphone gives you access to orders, customers and other important settings.

Multi-payment gateway

You don’t want your customer to leave the shopping cart just because they can’t find their preferred payment method in your store.

The good news is that Shopify has hundreds of payment gateway integration options. PayPal, Amazon Pay, and debit / credit cards are some of Shopify’s most popular payment methods.

Not to forget, Shopify also has its own payment method.

Multi-channel sales

Promoting an ecommerce store is not easy! Not only do you need to find new ways to market your product, but also sell it. Shopify makes this task easy for you.

Shopify gives you a platform where you can sell anywhere. You can integrate your online shop seamlessly sell on huge marketplaces like Amazon and eBay.

No one can deny the power of social media to grab your target customers’ attention and generate consistent sales. Shopify is a great way to make the most of some of the most popular social media platforms. Just keep up to date with that Latest trends in e-commerce marketing and use your innovation to implement these trends and ideas in your Shopify store.

Marketing tools

There are over 20 million e-commerce stores on the internet. To stay one step ahead of your business, you need to implement out-of-the-box advertising techniques. From creating a Coupon code for your business To attract your audience and make freebies, the possibilities are endless.

While you might have to spend some cash on the marketing tools to support your promotional activities, Shopify has built-in marketing tools that are free. These marketing tools can help you follow SEO best practices or your websites e.g. B. Add meta description, page title, keywords and unique URL. Shopify also supports various app integrations such as abandoned cart apps We help you to retain maximum customers.

You can also integrate your social media accounts like Facebook and Instagram to create more brand awareness for your business on social media.

Easy app integration

Shopify is an app-rich platform that makes it one of the top options for ecommerce businesses. In its environment you can integrate all apps that serve as a solution to your e-commerce problems.

For example, it supports various dropshipping and Inventory management software to sell your company on different platforms.

You can also integrate other apps like customer service apps, SEO apps and administration apps. If you’re wondering who has more app integrations, Shopify or Wixthe answer is Shopify. The platform offers far more flexible third-party app integrations that can give your business a boost.

Customer service

Even if you are a beginner and want to rely on technical help from time to time, Shopify’s highly reliable customer support is still available to help.

The customer service team is there for you 24/7. All you have to do is ask a question and the support team will guide you through email, phone and even live chat.


One of the most important factors in a website’s success is its speed. No potential customer wants to wait for your website to load. It is extremely important to you Speed ​​up your ecommerce website before you make it alive

This also applies to online shops. Shopify gives you all the information you need to increase your website speed for better conversions. It also comes with a built-in speed calculator.

14 days free trial

If you are unsure about how Shopify works, you can take a 14-day free trial. This trial version will help you become familiar with all of the features available on the platform.

To get started with the free trial package, all you need to do is enter some personal information and answer questions about your company.

The free trial package allows you to add products, customize themes, and make various other settings, but it doesn’t go live. After the trial package finishes, you need to choose a package that suits your budget.

Unlimited products

One of the best things about Shopify is that you can sell an unlimited number of products.

Shopify doesn’t limit the number of products you have for sale. Regardless of whether it is 200 or 1000 products, it does not prevent you from adding products to your online store.

Easy scalability

Unlike web hosting, it is difficult to transfer ecommerce platforms for store owners. When planning your online store, you need to consider the scalability options to help your business grow.

With Shopify, all you have to do is convert your low-cost plan to a high-cost plan as you grow. As your online store and employees grow, you can go for the Shopify Pro plan, which allows you to add 15 employee accounts and 8 locations.

Is not that great?

Analytics reporting

At the end of the day, you need to summarize your actions and improve the things you made a mistake about.

Shopify was developed solely as an e-commerce platform, a feature that is not that common in the EU Shopify alternatives available in the market. This is the reason why it has succeeded in providing its users with all the tools they can use to pursue their business.

With Shopify you can use the integrated analysis functions as well as the simple integration of Google Analytics. You can use these analytics to monitor your target customers, orders, and even inventory.

You can also access various reports such as financial and customer acquisition by subscribing to the parent plans.


If you’re looking to run your business on a shoestring budget, we recommend choosing Shopify because of its low cost. The Basic Shopify plan starts at $ 29 per month and has all of the features you need.

Multi-currency support

Not only does Shopify support multiple languages ​​to make it easy for you to sell around the world, it also has support for multiple currencies.

This way you can give your customers the option to buy the products in their preferred currency.


These 14 most advanced features make Shopify the leading e-commerce platform on the internet. While Shopify is an ideal choice to start an online store, we encourage you to look for other ecommerce platforms as well. We’re pretty sure you’ll be returning to Shopify, however!

Shopify has always been the first choice for beginners and startups. That doesn’t take away from its ability to host huge stores.

Give Shopify a try and comment on your experience!

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