To paint a pretty picture – use graphics correctly

The introduction

Visuals create more impact than just text. There is even research to support the fact that our brains are better adjusted to consuming visual content faster than words.

And in the digital age we live in, it’s important to make your content more engaging for readers if you hope your work will be read at all.

But things are not as simple as they seem. It’s easy enough using a search engine to get a few pictures. However, that doesn’t mean you have mastered the art of using visual elements to make your work more attractive.

Paint a pretty picture - correct use of graphics

As you can see, different social networks require different dimensions when it comes to images. For example, on Twitter, images must be 440 wide and 220 high. If the image is outside the required dimensions, the image will be cropped.

And even using certain search engines does not prove fruitful, as you are not allowed to use their visual elements to promote the written words, especially online.

Then some may argue that you can take all the pictures yourself. But the art of photography is subtle and not easy to master. So what can you do if you want to spice up your work with some visual elements? Solving your problem is straightforward.

Find out about the different types of graphics available to content writers. And we can help you here by letting you know exactly what they are. Just read on to find out.

Main types of visual content

It makes sense to use visual elements to break up the monotony of large amounts of text. However, it is not necessary to use just images for all types of written media. You can use different types of graphics to make your work engaging.


By far the most famous and popular area in terms of visuals is pictures. And when you consider how much we love to take pictures of ourselves, of everything around us and of everything we do, pictures are not going to go out of style anytime soon.

Attributable images are the top price tag for photographers and can be huge money for content writers. However, it is important to remember that you cannot use random images to make your work more interesting.

The idea is to get maximum impact. So choose your images wisely. Always use relevant material, make sure it is aesthetically pleasing, apply high resolution images for better quality, and never use overused photos.

Additionally, designing with grids to add order to your text can make your work look professional. Give Webivm a try to get you set up.


The number of different videos used for written work today is frankly mind-boggling. There are all kinds of videos that you can use, from customer testimonials to case studies, and from tutorials to explainer videos.

Be aware, however, that low quality videos will hamper your marketing attempts. We recommend using video hosting platforms that are better suited to your image or brand.


Of course, infographics don’t make websites or text go viral. However, if used correctly, you can be sure that it will appeal to readers. Therefore, it is necessary to consider the color combinations used, the fonts or shapes used and provide thumbnails linked to the original site.


As mentioned earlier, there is no denying the appeal of graphics. It is committed to improving the readability of any material. Use visuals with caution, however. It can ruin your work just as surely as it can look fascinating. So do your research right and get help from Webivm.