BigBasket launches its first physical store, Fresho, in Bengaluru

BigBasket launches its first physical store, Fresho, in Bengaluru

Grocery marketplace BigBasket has moved into offline retail by opening a new technology-driven Amazon Go-like self-service store “Fresho” in Basaveshwar Nagar, Bengaluru.

Trickypedia reported exclusively on the development on October 28th

Customers can now place orders online and choose groceries and everyday items in the Fresho stores themselves. The rollout is part of the company’s vision to open 200 physical stores across India by 2023 and 800 stores by 2026.

Read more BigBasket launches its first physical store Fresho in Bengaluru at Trickypedia.

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